In 2011 the iPANEMA and Gisele collaboration will be supporting ISA – the Socio-environmental Institute. The fundamental thought of the campaign is “I think, therefore I coexist”, taking an optimistic view of humankind’s ability to understand the planet and be thoughtful to help nature and the Planet.
Flip Flops, a super beach, a supermodel and a super-successful line of footwear
The Super Model: Gisele Caroline Nonnenmacher Bündchen
It was in 1994 when Gisele Bundchen was discovered, at the age of 14, in a Brazilian fashion mall, and now she is “the” most famous face in the business. Since then, Gisele has graced the covers of countless magazines, more than any other model, such as Rolling Stone, Time, Forbes, Newsweek and all the top fashion magazines such as Vogue, W, Cosmopolitan, Elle, Harper’s Bazaar, i-D, The Face, and many others.
Gisele also has multi-million dollars deals with some of the world’s biggest companies. Her contract with Victoria’s Secret is the biggest in the fashion industry, and she also has deals with Louis Vuitton, Christian Dior, Bulgari, Dolce & Gabbana, Valentino, Joop!, Otto, Lanvin, Guerlain, Nivea, DSquared, St. John, Colcci, Vivo, Vogue Eyewear and Grendene.
The United Nations Goodwill Ambassador has her own line of shoes, in collaboration with iPanema company. Called “Ipanema Gisele Bundchen”, they have sold more than 100 million pairs since 2001.
Her charity work spans the globe and represents a variety of crucial issues. It is alongside her work for the UN’s Environment Programme that Gisele’s collaborations draw inspiration.